Corporate logos play quite a role in our minds. They’re easily recognizable, form a good part of the opinion we hold towards a certain brand, and just a passing resemblance gives us an idea of the entity talked about. It’s only logical that the logos be played with, and presented in forms of applause, criticism and satire. Tumblr blog Maentis has a nice collection of logos, and corporate symbols with sometimes satirical, sometimes just a plain humor approach for the series titled Universal Unbranding. Available as T-Shirts on RedBubble.
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Famous Brand Logos: Then and Now

These images show the changes in brand logos, comparing how they started out to what they look like now.

Famous Logos and Their (Unimaginable) Costs

While this collection of famous logos and their costs by StockLogos does seem pretty legit, we can’t quite believe the costs associated with them. For example, the BP logo costs $211 million, while the Accenture logo is priced at $100 million. How does that happen?

Brand Logos From the Consumer Angle

Logos are how we as consumers identify the brand. Mostly one glance, and we’ll know what brand we are looking at. Romanian illustrator MyHotJuly gave an amusing twist to how consumers perceived logos, and presented it in the form of this collection.
Hipster Branding: Corporate Logos go Hipster
Hipster Branding takes a look at famous corporate logos, only this time they have been redone to appeal to the hipster eye, in hipster makeovers.

More Honesty for Brand Logos

We have previously seen a tale of a fabled world where brand logos were honest. That isn’t quite going to happen anywhere ever in this world, but we do find some recluse in the work of Viktor Hertz. This second set of logos follows the theme set by the first, and puts them all in a very delightful format.
Amazing Geeky Logos Made From Food
We’re hungry. We like food. We like it even more when it comes dressed as amazingly impressive geeky logos. Foogos is a website dedicated to showing cool geeky logos done all in food. For all we know, superheroes might be killing each other to get represented in those cool logos. Also, how the hell did Skeletor make the cut while poor He-Man is nowhere to be seen.
Logos swapped look just so wrong!

We’re so accustomed to seeing brands and logos, that we naturally associate the two together. Seeing Pepsi on a Coca Cola logo though, messes up with the head. Graham Smith swapped logos for famous brands with their most fierce competitors, creating what he calls “Brand Reversion.”
Via: MMM

Star Wars Episode VII: Brand Wars


Working on a Star Wars theme, artist Barn Bocock created this series entitled “Brand Wars.” Brands battling it out like the empire and the rebels? Yes, please. Interestingly, I can’t help noticing that the artist seems to have skipped the Microsoft-Apple / PC-Mac rivalry. Now that, would have been a war, and the Apple logo would probably lend itself well for a Death Star illustration. The artwork is available at RedBubble and Society6.
Paris landmarks re-created with brand logos


Artist Risto-Jussi Isopahkala‘s project Logo Tourist goes through cityscapes and famous Parisian landmarks, re-creating these well known places in brand logos. The way branding is going, this may not be that far fetched a vision. But the Eiffel Tower would really suck, with its heavy dependence on the Xerox logo. But hey, there’s always the Arc de Triomphe to look at.
Via: Kottke