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Advertising is big, and you can expect it to be even at the most unlikely places. You know, something like having a giant Audi logo suspended from famous bridges throughout the world. A logo with rings large enough to actually support real Audi cars. This concept from advertising firm Access Agency sees a giant Audi logo, with real Audi cars, and with bright lighting. The massive Audi rings moving through and rotating on landmarks like the Sydney Harbour Bridge, Brooklyn Bridge, Tower Bridge, Venice. As an advertising concept, it is pretty genius, but real world implementation would be unlikely, simply because of the involvement of historical landmarks.

Via: FastCoDesign